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	<title>Andrew Burnett&#187; credit crunch Archives  | Andrew Burnett Webarchitecture</title>
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	<link>http://www.andrewburnett.com</link>
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		<title>Turn The Credit Crunch Into A Competitor Crunch, With Google&#8217;s Help</title>
		<link>http://www.andrewburnett.com/credit-crunch-to-competitor-crunch/</link>
		<comments>http://www.andrewburnett.com/credit-crunch-to-competitor-crunch/#comments</comments>
		<pubDate>Fri, 15 Aug 2008 00:36:54 +0000</pubDate>
		<dc:creator>Andrew Burnett</dc:creator>
				<category><![CDATA[Uncategorized]]></category>
		<category><![CDATA[andrew burnett]]></category>
		<category><![CDATA[competitor crunch]]></category>
		<category><![CDATA[credit crunch]]></category>
		<category><![CDATA[google]]></category>
		<category><![CDATA[seo]]></category>
		<category><![CDATA[web architecture]]></category>
		<category><![CDATA[web traffic]]></category>

		<guid isPermaLink="false">http://new.andrewburnett.com/?p=66</guid>
		<description><![CDATA[The credit crunch, a time to cut spending, protect investments and assets. You have to do it, your competitors have to do it too. Everyone needs to cut costs and yet maintain income. Or do they? This is the perfect time for growth, the perfect time for overtaking your competitors. By taking advantage of your [...]]]></description>
			<content:encoded><![CDATA[<p>The credit crunch, a time to cut spending, protect investments and assets. You have to do it, your competitors have to do it too. Everyone needs to cut costs and yet maintain income.</p>
<p>Or do they?</p>
<p>This is the perfect time for growth, the perfect time for overtaking your competitors. By taking advantage of your competitors introspection and making more clever use of your resources you can not only survive but thrive.</p>
<h2>Maximise Your Potential, Embrace Change</h2>
<p>Companies that wish to maintain their marketplace position while reducing their costs must embrace change. Those that do the same as they&#8217;ve always done, but with less resources will suffer potentially crippling losses. Do not let your company be one of them. Embrace change, recognise that by using your resources more effectively your company can come out of the credit crunch stronger than it went in.</p>
<h2>How Can Google Help?</h2>
<p>By increasing your visibility on Google (and other search engines) you will be found by more people looking for your services. This may sound obvious, and indeed it is. You may think your more forward thinking competitors are already trying this, and you would be right. So how can you get a competitive advantage over these competitors? By doing it more effectively is the simple answer.</p>
<p>Andrew Burnett Webarchitecture knows which methods yield real results and which are simply pretty but give no real return on investment. We are sure you will agree, pretty results are much less important than profitable results. </p>
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